How this directory works

Every listing is free and stays free. Listings are ordered by how complete they are, with ties broken alphabetically, computed in code. Town pages, such as outfitters near Queenstown, break ties by distance instead: straight-line from the town to each outfitter's base town. Completeness is free to earn: claim a listing, fill it out, and it rises. How much room a listing gets on the page follows from the photos and detail we hold.

Paid placement

Every listing, including packages and price lists, is free and stays free. At some point we expect to sell labelled placement, on article pages first. When that happens this page changes before the first one is sold, and it never changes how listings are ordered.

NZPHGA Member

Where we show an NZPHGA Member badge, that outfitter is a current Outfitter or Guide member of the New Zealand Professional Hunting Guides Association, drawn from their real membership. It is a credential you can confirm yourself with the association.

What "Verified" means

Verified is our own separate stamp. When it launches it will mean one thing: someone from the directory has visited the operation in person and checked it against a published checklist. It is not automated, not for sale, and not the same as NZPHGA membership. No listing carries an active Verified badge yet.

For the full picture of how money does and does not reach the directory, see our editorial policy.